Your First Meeting — How to Think Like a Partner

Once a company agrees to meet, they're evaluating more than just your product.

They're assessing the opportunity, your preparation, and whether you're someone they want to continue the conversation with.

In this Licensing Playbook LIVE, Andrew Krauss explains what companies are really looking for during that critical first meeting and how inventors can approach the conversation with the mindset of a professional licensing partner.

In this video, you'll learn:

• What companies are evaluating beyond the product itself
• How to prepare for a first meeting professionally
• Common questions companies may ask—and how to approach them
• Why listening builds more credibility than pitching
• How to leave the meeting with clear next steps and momentum

The goal of a first meeting isn't to close a licensing deal. It's to build confidence, establish alignment, and create a foundation for moving the opportunity forward.

Sign up here to get weekly reminders with the Zoom link so you never miss The Licensing Playbook LIVE: https://inventright.com/licensingplaybooklive/

Learn about Gateway and submit your product: https://inventright.com/gateway

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You don’t need to build a company to get your product on shelves.

inventRightTV is a free educational resource for product entrepreneurs building, patenting, and selling a new product who are now trying to license their product to help them grow and scale. Whether you're manufacturing, selling online, or exploring product licensing, this channel breaks down what actually happens when you try to grow a physical product.

We cover topics like how to license a product, how to get companies to review your idea for licensing, whether to manufacture or license, and how to scale without taking on more operational burden. You’ll hear real stories about patents, manufacturing, licensing, and what it takes to get your product in front of companies that already have the capital, employees, and distribution to take it further than you can on your own.

inventRight has helped thousands of inventors over 25 years in business. It was founded by inventors Stephen Key and Andrew Krauss.

→ inventRight Testimonials: https://inventright.com/testimonials
→ Products Licensed With inventRight Help: https://inventright.com/member-success
→ Book a free consultation with a licensing expert: https://inventright.com/contact

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