Roku Made An OLED TV. The Market Just Shifted

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Издатель Sep 3, 2026

Roku made an OLED TV—and I think this could seriously shift the TV market.

Roku is stepping directly into the affordable OLED space that LG has largely owned, combining OLED picture quality with a familiar Roku experience and a starting MSRP of $999.

Buy The New Roku OLED on Amazon Here: https://www.amazon.com/dp/B0GVW1M8JF

I have exclusive early access to the new Roku Pro Series OLED, so in this video I unbox the 65-inch model, see how fast it is to set up, explore Roku Smart Picture Max and the new hardware, and share my first impressions of the picture quality.

Thanks to Roku for partnering with CalebRated on this video and providing exclusive early access. This video is sponsored.