Preparing for Black Friday: Live WooCommerce Webinar with Barn2

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Издатель Oct 18, 2026

Black Friday is just weeks away. Is your WooCommerce store ready for it?
Katie Keith and Sam Waines from Barn2 show you how to get your WooCommerce store ready, with live plugin setup on screen.

The argument we make in this session is that your discount should grow the order rather than just lower the price. Last Black Friday the average discount hit 25%, up from 21% the year before, and order values rose just 1%. Discounts got deeper and baskets didn't get bigger. We show you how to pick an offer that does better than that.

What we cover:

Why a flat percentage off lowers your average order value
The five ways to structure a discount, and when each one makes sense
Building four discount rules live: volume and tiered pricing, buy one get one free, cart-value thresholds, and early access for existing customers
Setting up the rest of your store for the rush, including free shipping thresholds, cart cross-sells, countdown bars and cutting steps out of checkout
Who gets which offer, and the three emails worth sending

Before you pick an offer, pull three numbers from WooCommerce Analytics: last year's top sellers, your average order value, and the lowest margin you'll accept.

EARLY BLACK FRIDAY OFFER
Get 30% off WooCommerce Discount Manager. Use code SALEREADY at checkout. Offer ends [DEADLINE].

Plugins featured in this session:

WooCommerce Discount Manager - https://barn2.com/wordpress-plugins/woocommerce-discount-manager/?utm_source=youtube&utm_medium=video&utm_campaign=video&utm_content=videoqa

WooCommerce Fast Cart - https://barn2.com/wordpress-plugins/woocommerce-fast-cart/?utm_source=youtube&utm_medium=video&utm_campaign=video&utm_content=videoqa

Go All Access - https://barn2.com/wordpress-plugins/all-access/?utm_source=youtube&utm_medium=video&utm_campaign=video&utm_content=videoqa

Sources for the figures mentioned: Talon.One's Black Friday 2025 discounting report and impact.com's Cyber Week data.