5 Affiliate Marketing Metrics You Should NEVER Ignore

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Your campaign can look successful while losing money.

If you're only tracking clicks and CPL, you're missing the bigger picture.

In this Short, we break down 5 essential affiliate marketing metrics:

• CTR — Click-through rate
• CVR — Conversion rate
• CPL — Cost per lead
• EPC — Earnings per click
• ROI — Return on investment

Understanding these performance marketing KPIs helps you evaluate traffic quality, optimize campaigns and scale more profitably.

Don't optimize one metric. Understand the entire funnel.

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Партнёрские программы
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